How to Make Every Word Count

In today’s digital world, your short bio often precedes your handshake. It’s how people meet you before you meet them. Indeed’s “How To Write a Professional Short Bio” offers a crisp roadmap to making those few sentences count.

Why it matters
Your bio is frequently the first thing someone sees on LinkedIn, a company “About” page, or even in meeting intros. It needs to be accurate, engaging, and targeted to your audience.

What to include 
You don’t have room for everything. According to Indeed, a well-crafted bio will typically touch on:

• Your name and current role

• The company you work for (or your professional brand)

• A short mission or philosophy — what drives your work

• One or two key accomplishments or expertise

• A personal touch (interest, hobby, something that humanizes you)

• Contact or social links

How to write it

1.) Choose a voice — first person (“I do X…”) or third person (“She leads Y…”). Use whatever aligns best with your medium and tone.

2.) Start strong — the first sentence should clearly state who you are and what you do.

3.) Focus on what matters — highlight accomplishments or skills relevant to your career goals or the reader’s interest.

4.) Be genuine — avoid exaggeration. Authenticity resonates more than fluff.

5.) Keep it short — aim for 4 to 8 sentences. 

Link to Indeed video: https://www.indeed.com/career-advice/career-development/how-to-write-a-short-bio